has acquired

Headwaters MB Advised 3ality Digital on its Acquisition of Element Technica

August 2011

Headwaters MB advised 3ality Digital, a leading producer of S3D production technology, on its acquisition of Element Technica, a company known for its manufacturing expertise, accessories, and mechanical engineering of motorized S3D camera rigs.

“With this acquisition, [3ality Digital] will be a decade ahead of the rest of the industry. Not only will automation become more common, it will be the standard as the industry begins to enjoy the simplicity and speed it affords,” said Hector Ortega, Senior Vice President of 3ality Digital.

The combined engineering skills of the two companies will help push 3D production to levels of integration and refinement previously unmatched. Many of Hollywood’s major theatrical releases which have been shot utilizing these two companies systems and technology include “Jack the Giant Killer,” “The Amazing Spider-Man, “The Hobbit: An Unexpected Journey,” “Prometheus,” “Underworld 4,” “Oz,” and “The Great Gatsby.”

To learn more about this transaction, click here.